Glovo, the multi‑category technology platform, convened its inaugural Future of Commerce Summit in Kenya at the Radisson Blu Hotel in Nairobi, gathering retailers, brands and industry partners to discuss the evolution of digital commerce.
The event highlighted the rise of quick commerce and demonstrated Glovo’s in‑app AI assistant, which integrates large language models such as ChatGPT and Claude to allow users to type natural‑language requests instead of navigating traditional menus.
Country Managing Director Caroline Mutuku said Kenyan shoppers now expect convenience, choice and seamless access to everyday products, urging businesses to adapt to these evolving expectations.
Glovo announced an additional KSh 10 billion investment in Kenya by 2030, aimed at expanding the platform beyond Nairobi into more towns and cities and supporting the local technology ecosystem.
The platform now operates in 12 Kenyan towns and cities, serving over 6,000 merchants and more than 2,200 active riders daily, with cumulative sales exceeding KSh 20 billion since its 2019 launch, about 80 % of which benefits small and medium‑sized enterprises.
A partnership with electronics brand oraimo was highlighted as an example of non‑food merchants gaining visibility through Glovo’s intelligent search capabilities, illustrating how on‑demand platforms open new channels for consumer electronics.
Panel discussions and fireside chats explored consumer trends, technology adoption and retail innovation, emphasizing collaboration among businesses to shape Kenya’s digital marketplace.
Glovo reported a 40 % year‑on‑year increase in orders in Kenya for 2025, reflecting growing demand for on‑demand services and deeper integration of digital platforms into everyday shopping.
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