DStv Kenya confirmed on its official X account that a restructuring of its pay‑TV offerings will take effect in November, moving from the current six‑tier system to a four‑tier model under Canal+ ownership.

The top‑tier, named DStv Ultimate and set to replace the existing Premium package, is expected to be priced at roughly KSh 7,300, a significant reduction from the current KSh 11,700 price point.

A new standalone DStv Sports package, consolidating the former Compact and Compact Plus tiers, is projected to cost about KSh 3,000 and will include Premier League, UEFA Champions League and other premium sports rights.

Below the sports tier, DStv Select will replace the Access and Family tiers at an estimated KSh 1,500, while DStv Starter, succeeding DStv Lite, is expected to remain at KSh 750.

The company has not yet published a final rate card on its website, and the quoted figures remain subject to confirmation before the November rollout.

DStv said it is working on migration paths to ensure existing subscribers are not disconnected or shifted to higher price points without prior notice.

Why the restructuring is being introduced

The overhaul follows a sharp decline in DStv Kenya’s subscriber base, which fell by 84 % in the year to June 2025, a loss attributed to successive price hikes and worsening economic conditions.

Canal+, which now controls the DStv brand after acquiring MultiChoice, aims to address complaints that customers previously had to pay for mid‑to‑high entertainment packages to access premium sports content.

The new four‑tier model is marketed as a "new era of MORE," promising more entertainment, sports, local content and movies for subscribers.

What subscribers should expect

DStv Kenya urged current customers to remain patient, promising direct communication before any changes take effect and indicating that the rollout will occur in phases from November 2026.

While the exact migration process has not been detailed, the operator indicated that existing plans will be reviewed to avoid unintended price increases.